Local car advertising in Washington DC
Put your business on Washington DC residents' cars, moving through the exact neighbourhoods your customers live in. Local, measurable reach for a fraction of billboard cost. Lunar is expanding to Washington DC — sign up now and we'll match you as the local fleet grows.
A single advertising vehicle earns an estimated 30,000–70,000 views a day (OAAA), at the lowest cost-per-view of any medium. In Washington DC, that's your brand carried by residents through the neighbourhoods you serve — starting at $500/month.
Advertising with Lunar in Washington DC
How much does local advertising cost in Washington DC?
Lunar has two business plans: $500/month for around-town reach in Washington DC, and $1,500/month for 7 cars across wider neighbourhood coverage at about 14% less per car. Compared with a Washington DC billboard — often thousands per month for one fixed spot — Lunar puts your brand on multiple residents' cars moving through the neighbourhoods you serve.
How many people will see my ad in Washington DC?
A single advertising vehicle is seen an estimated 30,000–70,000 times a day (OAAA), and even parked on a Washington DC street it sits in front of the thousands who pass daily. You get estimated-impression reporting modelled from verified mileage.
Why local car advertising instead of a Washington DC billboard?
A billboard reaches whoever passes one fixed location. A Lunar decal, carried by a Washington DC resident who said yes to your brand, moves through the exact streets your customers live on — and 88% of people trust a neighbour's recommendation over any ad (Nielsen, 2021).
What kinds of Washington DC businesses use Lunar?
Any local business, organization, nonprofit, or group — cafés, gyms, restaurants, shops, clinics, teams. 534+ Washington DC businesses are in the Lunar network across categories like Community & Cause, See & Feel, Gather & Grind.
Can I target specific Washington DC neighbourhoods?
Yes. Every plan sets a target zone — the neighbourhoods you serve, whether that's Adams Morgan, Capitol Hill, or the blocks around your own storefront. Cars are matched inside that zone, and your dashboard reports verified mileage and estimated impressions from it.