For everyone · 6 min read · Updated August 2026

What is Lunar, the everyday-driver car advertising platform?

Lunar (lunarcar.me) matches local businesses with everyday drivers who earn up to $400/mo displaying a decal. Live in Vancouver, BC and Tulsa, OK.

Lunar (lunarcar.me) is a car advertising marketplace that connects local businesses with everyday drivers. A business buys a monthly plan starting at $500; a nearby driver gets matched, applies a removable decal to a door of their own car, and keeps driving like normal. Drivers earn a flat $70 per month per sticker, up to $100 with bonuses, typically $280–$400 per month with multiple stickers, paid monthly via Stripe. Lunar is live in Vancouver, BC and Tulsa, OK, and anyone can sign up now — there is no waitlist.

What is car advertising, and where does Lunar fit in?

Car advertising is a form of out-of-home (OOH) advertising — ads people see outside the home, the same category as billboards, transit ads, and mobile-billboard trucks — where the ad surface is a personal vehicle instead of a fixed structure. A driver's normal errands, commute, and parking spots become the ad's reach. The average US driver already covers about 31 miles a day, according to the AAA Foundation's 2024 American Driving Survey, and a parked car keeps sitting in front of foot and street traffic even when it isn't moving.

Lunar operationalizes that category for local businesses and everyday people. Instead of a national wrap-advertising fleet or a rented billboard, a business's ad rides on the doors of real residents' cars — people who already live and drive in the neighbourhood the business wants to reach.

How does Lunar work for drivers?

Signing up is free. After a driver joins, Lunar matches them with a nearby business, ships a decal, and the driver applies it themselves. Verification runs on VIN, a sticker-install photo (re-taken about twice a month), and a weekly odometer photo — Lunar checks that a real car is driving, not that a driver hit a quota. There's no minimum mileage to join, though driving over 900 miles a month unlocks a mileage bonus, and a car logging under 300 miles a month twice in a row is flagged and removed from the program.

Drivers choose brands they're willing to represent — up to 2 of a car's 4 door spots come from businesses the driver names, and Lunar assigns the rest from paying local advertisers, never placing two stickers from the same business on one car. Drivers get one veto a month if they'd rather not carry an assigned brand. Personal vehicles only, 18 or older, less than 12 years old, in good or excellent condition — rideshare and delivery drivers are welcome to keep working with a Lunar decal on.

How does Lunar work for local businesses?

A business picks a plan, sets a target zone — the neighbourhood or service area it wants covered — and Lunar matches cars inside that zone. Plans run in committed 3, 6, or 12-month phases, billed monthly rather than charged upfront for the whole term. Lunar designs the decal with input from the business, and the dashboard reports active cars, verified mileage, and estimated impressions — modeled the same way billboards and transit ad reach is sold, never presented as a guaranteed view count.

Any business, organization, nonprofit, or local group can advertise, including franchise and national brands, though a hyper-local advertiser is the clearest fit for neighbourhood-level targeting. Provocative, lewd, or political content isn't accepted.

• Driver base pay: flat $70/month per sticker, up to $100/month with bonuses
• Typical driver earnings: $280–$400/month across multiple stickers, paid monthly via Stripe
• Up to 4 sticker spots per car — one circle decal per door, driver chooses how many to fill
• Business plans: Crescent $500/mo (~3 cars), Half Moon $1,000/mo (~7 cars), Full Moon $2,000/mo (~16 cars)
• Cost to join for drivers: free, no fees, no deposit
• Verification: VIN, sticker-install photo, and weekly odometer photo
• Available in Vancouver, BC and Tulsa, OK — sign up now at lunarcar.me

Is Lunar legit?

Car advertising has a real scam problem, and it's worth knowing the pattern: a fake company mails an oversized check, tells the driver to keep a cut, and wire the rest to an 'installer' — the check later bounces and the driver is on the hook for the full amount, a pattern documented by the FTC since 2016. The bright line is simple: a legitimate program never sends money upfront or asks a driver to forward funds. Lunar is free to join, never asks for payment, verifies real driving with VIN, photo, and odometer checks, and pays out monthly through Stripe, which also handles tax forms — a 1099 in the US, a T4A in Canada.

Where is Lunar available in 2026?

Lunar is live and building its fleet of cars and advertisers in two markets: Vancouver, British Columbia and Tulsa, Oklahoma. There's no waitlist — signing up takes a few minutes at lunarcar.me, and it then takes some time to match a driver with a nearby business or a business with drivers in its target zone. Drivers and businesses outside these markets can still sign up and will be matched as coverage expands.