Local car advertising in Salt Lake City

Target the Salt Lake City neighbourhoods you serve

Every Lunar plan sets a target zone. A business built on Sugar House foot traffic doesn't need the whole Salt Lake City metro — it needs the streets around Sugar House, 9th & 9th, and Central City. Cars are matched inside the zone you pick, so your decal circulates where your customers actually live, park, and walk.

We estimate 70,000 impressions per car per day, the top of the industry estimate for a wrapped vehicle (OAAA) — and even parked on a Salt Lake City street, your decal keeps working in front of everyone who passes. Your dashboard reports active cars, verified mileage, and estimated impressions — estimates, the same way all out-of-home is measured.

• Half Moon: $500/month · 2 cars
• Full Moon: $1,500/month · 7 cars
• Per car: $250.00 on Half Moon, $214.29 on Full Moon
• Terms: 3 or 6 months, billed monthly — 6 months is 10% off, same cars
• Targeting: a zone you set — the Salt Lake City neighbourhoods you serve
• Reporting: verified mileage + estimated impressions

Full details on plans and pricing.

Where your business fits

99+ Salt Lake City local businesses, across five categories, are ones drivers can name when they sign up. A name is a preference, not a promise.

• Born Here, Made It Big (20) — Hometown brands that started in Salt Lake City and grew.
• Community & Cause (20) — Nonprofits, libraries, teams, and the local causes Salt Lake City shows up for.
• Move & Make (20) — Gyms, studios, outdoor clubs, trades, and makers keeping Salt Lake City moving.
• See & Feel (20) — Arts, music, venues, and the experiences that give Salt Lake City its character.
• Gather & Grind (19) — The cafés, restaurants, bakeries, and bars where Salt Lake City eats and meets.

The kind of Salt Lake City businesses Lunar is built for

• Zions Bank — Born Here, Made It Big
• Fourth Street Clinic — Community & Cause
• Snowbird — Move & Make
• Utah's Hogle Zoo — See & Feel
• Ruth's Diner — Gather & Grind
• Arctic Circle — Born Here, Made It Big
• Salt Lake City Public Library – Main Library — Community & Cause
• Alta Ski Area — Move & Make
• Ballet West — See & Feel
• Hires Big H — Gather & Grind
• FranklinCovey — Born Here, Made It Big
• Utah Food Bank — Community & Cause

Guides for local businesses

What is car advertising and how does it work? — A plain-English guide to the everyday-car advertising marketplace — for drivers and businesses.

What does 1,000 views cost a local business? Meta vs Google vs bus ads vs Lunar — What a local business really pays per 1,000 views on Meta, Google, buses and shelters, and on Lunar, from real campaigns and real rate cards.

Roofing and Renovation Contractors: Can a Car Sticker Build Homeowner Trust? — Homeowners hire contractors they already recognise. A neighbourhood car sticker starts at $500 a month for 2 cars. Here is how to use it well.

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